Robin S. Reed

Principal, Partner

Shawna R. Reed

Principal, Partner

Phoenix, AZ

Who We Are – The EmFluent team are trusted business advisors who provide the highest levels of applied experience, industry knowledge, expertise, and white-glove service. We engage with organizations to improve strategic and tactical execution through comprehensive workforce analytics and custom-developed solutions. 


Our Values – We help mission-driven companies build and unite their teams by creating a strong culture. This occurs through alignment of leadership, talent, and sales with clearly articulated strategies. Our approach is designed to strengthen and optimize their workforce while fostering high levels of engagement and increased productivity. 


As Strategic Execution Experts and Certified Talent Optimization Consultants, we use a combination of scientifically validated management solutions, including groundbreaking Artificial Intelligence (AI) to integrate workforce analytics and human capital development for talent optimization, client engagement, internal communication, and sales arbitrage. We are committed to reshaping the narrative about employee behavior in the workplace by helping leaders get discretionary effort from their employees. Once that is achieved, those employees can be moved from the expense side of the income statement into the asset column of the balance sheet because they are truly an investment for the business, and not an expense. 

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